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Samsung Commercial Song Lyrics
You are my fire
The one desire
Believe when I say
I want it that way
Tell me why
Ain’t nothin’ but a heartache
Tell me why
Ain’t nothin’ but a mistake
Tell me why
I never want to hear you say
I want it that way
Watch the Samsung Advertisement
The Story Behind the Song
In 2021, tech giant Samsung brought back a massive nostalgia hit for their holiday campaign. They chose the iconic 1999 pop anthem “I Want It That Way” by the Backstreet Boys to promote their Galaxy lineup, including foldable phones and wearable tech.
The ad uses the slogan “You are the gift,” framing their high-tech gadgets as the perfect way to connect with loved ones. While the original song is a classic breakup ballad, its catchy melody and “sing-along” energy made it a perfect choice for a bright, modern commercial meant to grab attention during the festive season.
Quick Facts
Who founded Samsung?
Samsung was founded by Lee Byung-chul on March 1, 1938.
What was the 2021 Samsung ad slogan?
The campaign slogan was “You are the gift.”