So soon we so soon we so soon we too old to carry
And we knew we and we knew we
And we knew we only had a little while
In the middle in the middle in the middle just keep ticking over
Before you know it before you know it
Before you know parent and parent and ohh
To have it all to have it all to have it all and still want more
One thing’s for sure one thing’s for sure
One thing’s for sure we’re all getting older
So soon we so soon we so soon we too old to carry
And we knew we and we knew we
And we knew we only had a little while
In the middle in the middle in the middle just keep ticking over
Before you know it before you know it
Before you know parent and parent and ohh
Go back to where we came from
Like those before and those to come
And know is
And again and again and again and again go
In the end in the end in the end nothing comes easy
Watch the Nokia Lumia Advert
Behind the Song: Nokia & Pelican
The Nokia Lumia Advert Song featuring “Pelican” provided a distinctive and atmospheric backdrop for the launch of the Nokia 7 Plus and Nokia 6 range of devices. Nokia, a tech giant founded in Finland back in 1865 by Fredrik Idestam, Eduard Polón, and Leo Mechelin, chose this track to highlight the sleek, modern design of their mobile hardware.
The track originally appeared on the self-titled Pelican album in 2001. Its driving rhythm and introspective lyrics about the passage of time—”we’re all getting older”—complement Nokia’s campaign focus on capturing life’s moments through their mobile technology. Headquartered in Espoo, Nokia continues to be one of Finland’s most recognizable global brands.
Frequently Asked Questions
What song is used in the Nokia 7 Plus advertisement?
The song is titled “Pelican,” performed by the American band Pelican.
When was Nokia founded and by whom?
Nokia was founded on May 12, 1865, by Fredrik Idestam, Eduard Polón, and Leo Mechelin.
Where is the global headquarters of Nokia located?
Nokia is headquartered in Espoo, Finland.
What devices was this “Pelican” song used to promote?
The song was used to promote the Nokia 7 Plus and Nokia 6 range of mobile devices.
