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Burger King Commercial Song Lyrics
Watch: Burger King Italian Original Chicken Commercial
Plain Talk: About the Track
The music for this Burger King advertisement was produced as an in-house studio track. Like many of Burger King’s campaigns, the song features custom lyrics written specifically to address social media requests—in this case, name-dropping a real fan, Pete Nuebacher, who campaigned for the return of the Italian Original Chicken Sandwich.
Founded in 1954 and headquartered in Miami, Burger King uses these catchy, literal jingles to drive home their “2 for $6” value propositions. By using a custom production rather than a licensed pop song, the brand can focus entirely on the product features, such as the melted mozzarella and the return of the fan-favorite sandwich.