In the pale of
Whatever half love you have left
For the olden days
Would you wake up
Or trace the plumb line to your death
To your final scene
What is love then but to drag a dead deer
By its horns from the passing lane
Just to drive on neither to arrive or to escape
Not to save someone
You belong to the cause
Come on believe
Pull your heels from the farthest
Corner you’ve been in
You belong to us
You belong to the cause
You were wrong I meant no harm
Watch the Zadig & Voltaire Advert
Behind the Song: Zadig & Voltaire & The Avener
The Zadig & Voltaire Advert Song features the hypnotic and deep-house track “You Belong” by French DJ and producer The Avener, featuring the soulful vocals of American singer-songwriter Laura Gibson. First released in 2017, the song quickly became synonymous with the brand’s rock-and-roll aesthetic.
Zadig & Voltaire, the French fashion house known for its edgy and chic style, chose this track to promote their signature fragrance duo, “This Is Her!” and “This Is Him!”. The lyrics—particularly the haunting refrain of “You belong to the cause”—perfectly capture the effortless, rebellious spirit of the Parisian brand. The collaboration between the French electronic artist and the American indie artist highlights the brand’s global, contemporary appeal.
Frequently Asked Questions
What song is in the Zadig & Voltaire fragrance advert?
The song is “You Belong” performed by The Avener featuring Laura Gibson.
When was “You Belong” released?
The version featured in the advert was first released in 2017.
Which perfumes are promoted in this advertisement?
The advertisement promotes the “This Is Her!” and “This Is Him!” range of fragrances.
Who are the artists behind the song?
The song is a collaboration between French DJ The Avener and American singer-songwriter Laura Gibson.